According to ''Le Shop'' press release from January 2012, 11% from purchase orders have been done in 2011 through mobile channel. According to Swiss publishers, for 2011 mobile traffic is some days, when content is attractive, higher than classical web. For medias, '' mobile devices'' reach now more than 40 to 50% of the total page views. I'm sure that this hurge increase will continue as soon as Androïd devices will be more convenient.

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